PRESIDENCIA DE LA NACIÓN

PRESIDENCIA DE LA NACIÓN

PRESIDENCIA DE LA NACIÓN

PRESIDENCIA DE LA NACIÓN

DIRECTED BY DIEGO BERAKHA

DIRECTED BY DIEGO BERAKHA

DIRECTED BY DIEGO BERAKHA

DIRECTED BY DIEGO BERAKHA

DIRECTED BY DIEGO BERAKHA

GATORADE

GATORADE

GATORADE

GATORADE

GATORADE

DIRECTED BY
DIEGO BERAKHA

DIRECTED BY
DIEGO BERAKHA

DIRECTED BY
DIEGO BERAKHA

DIRECTED BY
DIEGO BERAKHA

DIRECTED BY
DIEGO BERAKHA

As part of its 50th birthday celebration, Gatorade invited us to remaster its classic "Be Like Mike" commercial with Michael Jordan after almost a quarter century.We teamed up with TBWA/ Chiat and our 1st Ave Machine partners, in order to develop a campaign, in which three different spots depict three unique directors' approaches for refreshing the iconic commercial.

As part of its 50th birthday celebration, Gatorade invited us to remaster its classic "Be Like Mike" commercial with Michael Jordan after almost a quarter century.We teamed up with TBWA/ Chiat and our 1st Ave Machine partners, in order to develop a campaign, in which three different spots depict three unique directors' approaches for refreshing the iconic commercial.

As part of its 50th birthday celebration, Gatorade invited us to remaster its classic "Be Like Mike" commercial with Michael Jordan after almost a quarter century.We teamed up with TBWA/ Chiat and our 1st Ave Machine partners, in order to develop a campaign, in which three different spots depict three unique directors' approaches for refreshing the iconic commercial.

As part of its 50th birthday celebration, Gatorade invited us to remaster its classic "Be Like Mike" commercial with Michael Jordan after almost a quarter century.We teamed up with TBWA/ Chiat and our 1st Ave Machine partners, in order to develop a campaign, in which three different spots depict three unique directors' approaches for refreshing the iconic commercial.

As part of its 50th birthday celebration, Gatorade invited us to remaster its classic "Be Like Mike" commercial with Michael Jordan after almost a quarter century.We teamed up with TBWA/ Chiat and our 1st Ave Machine partners, in order to develop a campaign, in which three different spots depict three unique directors' approaches for refreshing the iconic commercial.

ARCOR / 2018

ARCOR / 2018

ARCOR / 2018

ARCOR / 2018

ARCOR / 2018

DIRECTED BY
DIEGO BERAKHA
MECHI LOPEZ

DIRECTED BY
DIEGO BERAKHA
MECHI LOPEZ

DIRECTED BY
DIEGO BERAKHA
MECHI LOPEZ

DIRECTED BY
DIEGO BERAKHA
MECHI LOPEZ

DIRECTED BY
DIEGO BERAKHA
MECHI LOPEZ

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

DIEGO
BERAKHA

DIEGO
BERAKHA

DIEGO
BERAKHA

DIEGO
BERAKHA

DIEGO
BERAKHA

GRAPHIC DESIGNER, ART DIRECTOR, FILM DIRECTOR.
BORN IN ZARAGOZA, SPAIN.
BASED IN BUENOS AIRES, ARGENTINA.

"THERE'S NO MASTER PLAN! I'M JUST GONNA BE ME
AND HOPE IT ALL WORKS OUT!"
(B.SPEARS)

GRAPHIC DESIGNER, ART DIRECTOR, FILM DIRECTOR.
BORN IN ZARAGOZA, SPAIN.
BASED IN BUENOS AIRES, ARGENTINA.

"THERE'S NO MASTER PLAN! I'M JUST GONNA BE ME
AND HOPE IT ALL WORKS OUT!"
(B.SPEARS)

GRAPHIC DESIGNER, ART DIRECTOR, FILM DIRECTOR.
BORN IN ZARAGOZA, SPAIN.
BASED IN BUENOS AIRES, ARGENTINA.

"THERE'S NO MASTER PLAN! I'M JUST GONNA BE ME
AND HOPE IT ALL WORKS OUT!"
(B.SPEARS)

GRAPHIC DESIGNER, ART DIRECTOR, FILM DIRECTOR.
BORN IN ZARAGOZA, SPAIN.
BASED IN BUENOS AIRES, ARGENTINA.

"THERE'S NO MASTER PLAN! I'M JUST GONNA BE ME
AND HOPE IT ALL WORKS OUT!"
(B.SPEARS)

GRAPHIC DESIGNER, ART DIRECTOR, FILM DIRECTOR.
BORN IN ZARAGOZA, SPAIN.
BASED IN BUENOS AIRES, ARGENTINA.

"THERE'S NO MASTER PLAN! I'M JUST GONNA BE ME
AND HOPE IT ALL WORKS OUT!"
(B.SPEARS)

ARCOR / 2018

ARCOR / 2018

ARCOR / 2018

ARCOR / 2018

ARCOR / 2018

CARAMELERA

CARAMELERA

CARAMELERA

CARAMELERA

CARAMELERA

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!

Mechi Lopez & Diego Berakha join forces in this dynamic spot that features diverse visual techniques. By using countless amounts of candy, they're able to take us into a playful, colorful and especially flavor-filled adventure!